About Us
There’s a mind-boggling number of property blogs out there, and they are all mostly focused on helping property buyers get the most value for their money. Which is great. But what about Real Estate Businesses?
BuildSalesXpert.com aims to help builders, developers, brokers, et al. leverage the latest tools, techniques, and processes in four key areas to stay competitive: Digital Marketing, Branding, Customer Relationship Management, and Technology. Browse through our articles on these topics to stay ahead of the competition.
Contributors
Basaant Bartalam
A post-graduate, MBA, with a marked affinity for Information Technology in all its many forms, Basaant spent the better part of two decades garnering proficiencies in multifarious IT languages, platforms, and protocols. His native understanding of IT, coupled with an innate ability to strike a rapport with everyone—be it client, stakeholder, or vendor led to consistent success in marketing IT solutions and, inevitably, to founding his own IT business in 2005 Recognizing the many whitespaces that existed in enterprise operations and
management, he chose to focus on building niche software solutions for traditional industry sectors.
In 2005, RichTech IT released eBuildAuto, a highly customizable CRM for the real estate industry that was hitherto struggling with clunky off-the-shelf solutions. This was followed by a spate of equally niche solutions for diverse business sectors, including Contractor
management, Transport management, and Purchase Order Management, among others. Now in its 5th version eBuildAuto continues to change the game for real estate businesses, providing them with a seamless cloud-based solution for their marketing, operations, and customer management needs.
Valerian deSouza
Valerian is a seasoned advertising, marketing, and branding professional with extensive experience in copywriting, brand development, and marketing strategy. He has been in the industry for over 25 years, and during this time, he has helped numerous businesses build and grow their brands. Valerian’s success as a branding expert can be attributed to his understanding of consumer behavior and his ability to identify the unique selling proposition of a brand. He has worked with businesses across the industry spectrum from small businesses and startups to multinational corporations, helping them achieve their branding and marketing goals.
Valerian is a prolific writer and has authored several articles on branding and marketing, some of which can be found on this website.
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